一、审题：认真审题，仔细构思（分段：三、四），草拟大纲。

二、主题句(topicsentence)：可出现在段首、段中或段末;但一般来说都是在段首。

三、主题句的关键词：关键词即段落中心，围绕关键词展开段落。若有多个关键词则要体现其关系。

四、举例、说明或分析,支持主题句。

五、段落句子之间过度自然、前后照应

六、启、承、转、合等词语：是用来表示句子与句子、段落与段落相互关系的词或词组。其有效运用：能使句子更为紧凑、段落更为连贯，逻辑更为严密。

Advertisementcanbeaservicetopeople（主题句）.First(firstly),itisinformative,andcanhelppeoplebuyandsellgoods.Second(secondly),itcanwidenpeoplesknowledge,andmakepeoplemoreexperienced.Lastly(thirdly),peoplecanenjoythemselvesthroughthoseprogramswhichadvertisementshavebeenputinto.

Someadvertisements,however（转）,arenotveryusefultopeople,sometimesevenharmful（主题句）.Anadvertisementlikethis,forexample（举例）,mayputthousandsofwomenandgirlsintotrouble."Disillusionedwithlife,love,marriage?Youneedhelp.Phoneme."AndtheSaviorgiveshisphonenumbertohissheep.

Inmoderntimes,manyadvertisementsaresubjectiveratherthanobjective,persuasiveratherthaninformative.Theonlypurposeoftheseadvertisementsistopersuadepeopletobuytheirpoorlymadeproducts.Therefore（合）,itiswiseforpeopletomakesuretheadvertisementsaretellingthetruth."

1.“启”常用词语：用来引导主题句或在主题句后面，引导展开句。

first,firstly,atfirst,firstofall,

inthebeginning,inthefirstplace,tobeginwith,tostartwith,

now,atpresent,presently

lately,recently,currently

generallyspeaking,itgoeswithoutsayingthat,

2.“承”常用词语：用来承接主题句或第一个展开句。

second,secondly,third,thirdly,

atthesametime,meanwhile,bythistime,fromnowon,

forexample,forinstance,forthispurpose,

besides,inaddition(to),furthermore,what’smore,moreover

inthesamemanner,similarly,unlike

after,afterafewdays,afterawhile,

certainly,ofcourse

infact,indeed

particularly,inparticular

nodoubt,obviously,

inotherwords,incidentally,also,so,soon,stillthen,truly,consequently,etc.

3.“转”常用词语：用来表示不同或相反语气

but,however,anyway,yet,otherwise,whereas

despite,inspiteof,nevertheless,notwithstanding

luckily,fortunately,unfortunately

atthesametime,bythistime

afterall（毕竟）,allthesame（仍然）,especially,inparticular

inotherwords,ontheotherhand

likewise,unlike

onthecontrary,conversely

nodoubt,perhaps

4.“合”常用词语：引导结尾句或最后一个推展句，表段落结束。

atlast,finally,aboveall,atlength,eventually

byandlarge（大体上，基本上）,onthewhole

inbrief,briefly,insum,insummary,tosumup,tosummarize

thus,hence,therefore,consequently,accordingly

asaresult,asaconsequence

tospeakfrankly,ashasbeennoted,asIhavesaid,bydoingso

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